Trademark registration in Uruguay

Costs, market data and law firms for Uruguay

Uruguay

Uruguay: registering a trademark costs an estimated US$890 for one class, plus US$480 for each further class. Uruguay is not a member of the Madrid System, so a trademark must be filed directly with its office. Uruguay is a leading import market for games, toys and sports goods (class 28) and furniture (class 20).

Population3.4m
Economy (GDP)US$85bn
Trademark classes filed by foreign applicants (2024)5,681

Figures by trademark class count branded goods only: raw commodities that are traded mostly without brands - such as gold bars, fuel, bulk chemicals, grain and fabric by the metre - are left out. Hong Kong, Singapore and the United Arab Emirates are left out of the rankings, as much of their trade is re-exported.

Where Uruguay is a leading market

  • #9 in Latin America and the Caribbean for class 28 (Games, toys and sports goods) - US$155m of imports
  • #11 in Latin America and the Caribbean for class 20 (Furniture) - US$270m of imports
  • #11 in Latin America and the Caribbean for class 12 (Vehicles) - US$1.8bn of imports
  • #12 in Latin America and the Caribbean for class 31 (Agricultural products) - US$125m of imports
  • #12 in Latin America and the Caribbean for class 10 (Medical apparatus) - US$146m of imports
  • #13 in Latin America and the Caribbean for class 33 (Wines and spirits) - US$56m of imports

Fastest-growing markets

  • Class 28 (Games, toys and sports goods): imports up 36% a year
  • Class 11 (Lighting, heating and cooking appliances): imports up 17% a year
  • Class 10 (Medical apparatus): imports up 13% a year
Uruguay: the biggest import markets by trademark class (2024, US$m)
Uruguay's share of Latin America and the Caribbean's imports, by trademark class (%)
Uruguay: import growth by trademark class (2022-2024, % a year)

Questions about trademarks in Uruguay

How much does it cost to register a trademark in Uruguay?

Our estimate is about US$890 for one class, from filing to registration: about US$185 in official fees and about US$705 in professional (law firm) fees. Each further class adds about US$480. Responses to office actions and oppositions are not included. These are estimates only: the actual cost depends on the law firm and the application. Request a quote from a law firm on this site for an exact price.

Can I use the Madrid System for Uruguay?

Uruguay is not a member of the Madrid System, so a trademark must be filed directly with its office.

For which goods is Uruguay an important market?

Uruguay's 10 largest import markets by trademark class are vehicles (class 12, US$1.8bn), electronics and software (class 9, US$1.1bn), machines (class 7, US$1.1bn), clothing, footwear and headwear (class 25, US$461m), pharmaceuticals (class 5, US$458m), lighting, heating and cooking appliances (class 11, US$296m), furniture (class 20, US$270m), cosmetics and cleaning (class 3, US$242m), coffee, tea, bakery and confectionery (class 30, US$218m) and meat, dairy and preserved foods (class 29, US$213m). Within its region, it stands out for games, toys and sports goods (#9 in Latin America and the Caribbean). Imports are growing fastest for games, toys and sports goods (36% a year), lighting, heating and cooking appliances (17% a year) and medical apparatus (13% a year). Foreign applicants filed 5,681 trademark classes in Uruguay in 2024 - #12 in Latin America and the Caribbean - a sign of how many brand owners already protect their marks there.

What does Uruguay export, and why does that matter for my trademark?

Uruguay's exports of goods came to US$12.3bn in 2024. Its 10 largest exports were wood pulp (US$2.8bn, 23% of its exports, #7 in the world), frozen beef (US$1.5bn, 13% of its exports, #7 in the world), milk powder and condensed milk (US$606m, 5% of its exports, #8 in the world), rice (US$583m, 5% of its exports, #11 in the world), meat of bovine animals (US$467m, 4% of its exports, #17 in the world), soya beans (US$459m, 4% of its exports, #7 in the world), trucks (US$440m, 4% of its exports, #28 in the world), wheat (US$345m, 3% of its exports, #20 in the world), malt (US$290m, 2% of its exports, #8 in the world) and bovine animals (US$258m, 2% of its exports, #13 in the world). By trademark class, its 9 largest exports were vehicles (class 12, US$523m, #53 in the world), meat, dairy and preserved foods (class 29, US$302m, #63 in the world), coffee, tea, bakery and confectionery (class 30, US$235m, #68 in the world), cosmetics and cleaning (class 3, US$235m, #55 in the world), pharmaceuticals (class 5, US$208m, #62 in the world), electronics and software (class 9, US$123m, #91 in the world), building materials (class 19, US$105m, #67 in the world), rubber and plastics (class 17, US$81m, #72 in the world) and medical apparatus (class 10, US$69m, #56 in the world). Where goods are made and exported, copies are often made too: a registered trademark there lets you act against counterfeits at the source, including with the help of customs.

Law firms for Uruguay

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Trade: imports and exports of each trademark class's branded goods. Rankings compare countries' trade in those goods, without the re-export hubs. Costs are estimates.