Trademark registration in the United States of America

Costs, market data and law firms for the United States of America

United States of America

The United States of America: registering a trademark costs an estimated US$725 for one class, plus US$675 for each further class. The United States of America is a member of the Madrid System, so a trademark can be filed with its office directly or extended to the United States of America through an international registration. The United States of America is a leading import market for cosmetics and cleaning (class 3) and fuels and lubricants (class 4). It is also one of the world's leading exporters of chemicals (class 1) and medical apparatus (class 10).

Population341.8m
Economy (GDP)US$30,770bn
Trademark classes filed by foreign applicants (2024)301,922
Madrid System memberYes

Figures by trademark class count branded goods only: raw commodities that are traded mostly without brands - such as gold bars, fuel, bulk chemicals, grain and fabric by the metre - are left out. Hong Kong, Singapore and the United Arab Emirates are left out of the rankings, as much of their trade is re-exported.

Where United States of America is a leading market

  • #1 in North America and #1 in the world for class 3 (Cosmetics and cleaning) - US$28.1bn of imports
  • #1 in North America and #1 in the world for class 4 (Fuels and lubricants) - US$2.0bn of imports
  • #1 in North America and #1 in the world for class 5 (Pharmaceuticals) - US$177.0bn of imports
  • #1 in North America and #1 in the world for class 6 (Metal goods) - US$43.9bn of imports
  • #1 in North America and #1 in the world for class 7 (Machines) - US$302.9bn of imports
  • #1 in North America and #1 in the world for class 8 (Hand tools) - US$11.3bn of imports

A leading exporter

  • #1 in the world for class 1 (Chemicals) - US$26.5bn of exports (21% of the world's)
  • #1 in the world for class 10 (Medical apparatus) - US$56.7bn of exports (19% of the world's)
  • #2 in the world for class 4 (Fuels and lubricants) - US$2.8bn of exports (13% of the world's)
  • #2 in the world for class 15 (Musical instruments) - US$901m of exports (11% of the world's)
  • #2 in the world for class 5 (Pharmaceuticals) - US$93.8bn of exports (11% of the world's)
  • #3 in the world for class 7 (Machines) - US$213.3bn of exports (11% of the world's)
  • #1 in the world for refined petroleum products - US$112.7bn of exports (13% of the world's)
  • #1 in the world for natural gas and LPG - US$84.7bn of exports (18% of the world's)
  • #1 in the world for aircraft, helicopters and spacecraft - US$39.1bn of exports (26% of the world's)
  • #1 in the world for polyethylene - US$16.6bn of exports (19% of the world's)
  • #1 in the world for maize - US$13.5bn of exports (28% of the world's)
  • #2 in the world for soya beans - US$24.7bn of exports (31% of the world's)

Fastest-growing markets

  • Class 12 (Vehicles): imports up 8% a year
  • Class 10 (Medical apparatus): imports up 7% a year
  • Class 3 (Cosmetics and cleaning): imports up 7% a year
United States of America: the biggest import markets by trademark class (2024, US$m)
United States of America's share of North America's imports, by trademark class (%)
United States of America: import growth by trademark class (2022-2024, % a year)
United States of America: share of world exports by trademark class (2024, %)

In colour: goods where United States of America is among the world's 10 largest exporters, or has at least 5% of world exports. In grey, for comparison: its next-largest shares.

United States of America: export growth by trademark class (2022-2024, % a year)
United States of America: its other leading and key exports (2024, US$m)

Goods where United States of America is among the world's 3 largest exporters, has at least 15% of world exports, or that make up at least 25% of its own exports - of at least US$500m a year.

Questions about trademarks in the United States of America

How much does it cost to register a trademark in the United States of America?

Our estimate is about US$725 for one class, from filing to registration: about US$350 in official fees and about US$375 in professional (law firm) fees. Each further class costs about as much again (US$675). Responses to office actions and oppositions are not included. These are estimates only: the actual cost depends on the law firm and the application. Request a quote from a law firm on this site for an exact price.

Can I use the Madrid System for the United States of America?

The United States of America is a member of the Madrid System, so a trademark can be filed with its office directly or extended to the United States of America through an international registration. WIPO's fee to designate the United States of America is CHF 460 for one class (about US$552) and CHF 920 for two classes, on top of WIPO's basic fee for the international application.

For which goods is the United States of America an important market?

The United States of America's 10 largest import markets by trademark class are electronics and software (class 9, US$658.4bn), vehicles (class 12, US$383.4bn), machines (class 7, US$302.9bn), pharmaceuticals (class 5, US$177.0bn), clothing, footwear and headwear (class 25, US$115.4bn), furniture (class 20, US$72.9bn), medical apparatus (class 10, US$68.7bn), lighting, heating and cooking appliances (class 11, US$51.8bn), metal goods (class 6, US$43.9bn) and games, toys and sports goods (class 28, US$42.6bn). Within its region, it stands out for cosmetics and cleaning (#1 in North America), fuels and lubricants (#1 in North America), pharmaceuticals (#1 in North America), metal goods (#1 in North America), machines (#1 in North America) and hand tools (#1 in North America). Imports are growing fastest for vehicles (8% a year), medical apparatus (7% a year) and cosmetics and cleaning (7% a year). Foreign applicants filed 301,922 trademark classes in the United States of America in 2024 - #1 in North America - a sign of how many brand owners already protect their marks there.

What does the United States of America export, and why does that matter for my trademark?

The United States of America's exports of goods came to US$1,897.8bn in 2024. Its 10 largest exports were crude oil (US$123.7bn, 7% of its exports, #3 in the world), refined petroleum products (US$112.7bn, 6% of its exports, #1 in the world), natural gas and LPG (US$84.7bn, 4% of its exports, #1 in the world), cars (US$62.0bn, 3% of its exports, #6 in the world), vaccines, blood products and biologics (US$50.2bn, 3% of its exports, #2 in the world), jet engines and gas turbines (US$49.8bn, 3% of its exports, #1 in the world), integrated circuits (chips) (US$48.6bn, 3% of its exports, #5 in the world), vehicle parts (US$42.1bn, 2% of its exports, #4 in the world), aircraft, helicopters and spacecraft (US$39.1bn, 2% of its exports, #1 in the world) and packaged medicines (US$37.2bn, 2% of its exports, #4 in the world). By trademark class, its 10 largest exports were electronics and software (class 9, US$228.0bn, #5 in the world), machines (class 7, US$213.3bn, #3 in the world), vehicles (class 12, US$143.2bn, #5 in the world), pharmaceuticals (class 5, US$93.8bn, #2 in the world), medical apparatus (class 10, US$56.7bn, #1 in the world), chemicals (class 1, US$26.5bn, #1 in the world), cosmetics and cleaning (class 3, US$23.7bn, #2 in the world), rubber and plastics (class 17, US$23.0bn, #3 in the world), metal goods (class 6, US$20.4bn, #3 in the world) and coffee, tea, bakery and confectionery (class 30, US$17.8bn, #2 in the world). Where goods are made and exported, copies are often made too: a registered trademark there lets you act against counterfeits at the source, including with the help of customs.

Law firms for United States of America

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Trade: imports and exports of each trademark class's branded goods. Rankings compare countries' trade in those goods, without the re-export hubs. Costs are estimates.