Trademark registration in Serbia

Costs, market data and law firms for Serbia

Serbia

Serbia: registering a trademark costs an estimated US$1,670 for one class, plus US$200 for each further class. Serbia is a member of the Madrid System, so a trademark can be filed with its office directly or extended to Serbia through an international registration. Serbia is a leading import market for rubber and plastics (class 17) and tobacco and smokers' articles (class 34). It is also one of the world's leading exporters of frozen fruit and nuts.

Population6.5m
Economy (GDP)US$100bn
Trademark classes filed by foreign applicants (2024)11,885
Madrid System memberYes

Figures by trademark class count branded goods only: raw commodities that are traded mostly without brands - such as gold bars, fuel, bulk chemicals, grain and fabric by the metre - are left out. Hong Kong, Singapore and the United Arab Emirates are left out of the rankings, as much of their trade is re-exported.

Where Serbia is a leading market

  • #23 in Europe and Central Asia and #43 in the world for class 17 (Rubber and plastics) - US$927m of imports
  • #25 in Europe and Central Asia and #40 in the world for class 34 (Tobacco and smokers' articles) - US$279m of imports
  • #25 in Europe and Central Asia for class 1 (Chemicals) - US$346m of imports
  • #26 in Europe and Central Asia and #46 in the world for class 19 (Building materials) - US$503m of imports
  • #26 in Europe and Central Asia and #49 in the world for class 3 (Cosmetics and cleaning) - US$890m of imports
  • #27 in Europe and Central Asia and #47 in the world for class 30 (Coffee, tea, bakery and confectionery) - US$808m of imports

A leading exporter

  • #3 in the world for frozen fruit and nuts - US$515m of exports (7% of the world's)

Fastest-growing markets

  • Class 32 (Beer and soft drinks): imports up 25% a year
  • Class 18 (Leather goods and bags): imports up 18% a year
  • Class 30 (Coffee, tea, bakery and confectionery): imports up 16% a year
Serbia: the biggest import markets by trademark class (2024, US$m)
Serbia's share of Europe and Central Asia's imports, by trademark class (%)
Serbia: import growth by trademark class (2022-2024, % a year)
Serbia: its leading and key exports (2024, US$m)

Goods where Serbia is among the world's 3 largest exporters, has at least 15% of world exports, or that make up at least 25% of its own exports - of at least US$500m a year.

Questions about trademarks in Serbia

How much does it cost to register a trademark in Serbia?

Our estimate is about US$1,670 for one class, from filing to registration: about US$379 in official fees and about US$1,291 in professional (law firm) fees. Each further class adds about US$200. Responses to office actions and oppositions are not included. These are estimates only: the actual cost depends on the law firm and the application. Request a quote from a law firm on this site for an exact price.

Can I use the Madrid System for Serbia?

Serbia is a member of the Madrid System, so a trademark can be filed with its office directly or extended to Serbia through an international registration. Designating Serbia costs WIPO's standard complementary fee of CHF 100 (about US$120); beyond three classes WIPO also charges a supplementary fee per class, on top of its basic fee for the international application.

For which goods is Serbia an important market?

Serbia's 10 largest import markets by trademark class are electronics and software (class 9, US$5.2bn), machines (class 7, US$3.9bn), vehicles (class 12, US$2.8bn), pharmaceuticals (class 5, US$1.8bn), clothing, footwear and headwear (class 25, US$1.1bn), rubber and plastics (class 17, US$927m), cosmetics and cleaning (class 3, US$890m), coffee, tea, bakery and confectionery (class 30, US$808m), metal goods (class 6, US$733m) and lighting, heating and cooking appliances (class 11, US$605m). Imports are growing fastest for beer and soft drinks (25% a year), leather goods and bags (18% a year) and coffee, tea, bakery and confectionery (16% a year). Foreign applicants filed 11,885 trademark classes in Serbia in 2024 - #11 in Europe and Central Asia - a sign of how many brand owners already protect their marks there.

What does Serbia export, and why does that matter for my trademark?

Serbia's exports of goods came to US$34.9bn in 2024. Its 10 largest exports were insulated wire and cable (US$2.2bn, 6% of its exports, #19 in the world), copper ore (US$1.7bn, 5% of its exports, #12 in the world), refined copper (US$1.3bn, 4% of its exports, #20 in the world), tyres (US$1.1bn, 3% of its exports, #25 in the world), vehicle parts (US$1.0bn, 3% of its exports, #32 in the world), electric motors and generators (US$1.0bn, 3% of its exports, #16 in the world), electricity (US$1.0bn, 3% of its exports, #23 in the world), maize (US$696m, 2% of its exports, #11 in the world), frozen fruit and nuts (US$515m, 1% of its exports, #3 in the world) and seats (US$500m, 1% of its exports, #27 in the world). By trademark class, its 10 largest exports were electronics and software (class 9, US$5.6bn, #39 in the world), machines (class 7, US$2.4bn, #44 in the world), vehicles (class 12, US$1.4bn, #43 in the world), clothing, footwear and headwear (class 25, US$1.2bn, #49 in the world), furniture (class 20, US$1.1bn, #31 in the world), rubber and plastics (class 17, US$982m, #34 in the world), coffee, tea, bakery and confectionery (class 30, US$801m, #42 in the world), tobacco and smokers' articles (class 34, US$781m, #15 in the world), lighting, heating and cooking appliances (class 11, US$715m, #34 in the world) and cosmetics and cleaning (class 3, US$610m, #45 in the world). Where goods are made and exported, copies are often made too: a registered trademark there lets you act against counterfeits at the source, including with the help of customs.

Law firms for Serbia

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Trade: imports and exports of each trademark class's branded goods. Rankings compare countries' trade in those goods, without the re-export hubs. Costs are estimates.