Trademark registration in Paraguay

Costs, market data and law firms for Paraguay

Paraguay

Paraguay: registering a trademark costs an estimated US$425 for one class, plus US$340 for each further class. Paraguay is not a member of the Madrid System, so a trademark must be filed directly with its office. Paraguay is a leading import market for games, toys and sports goods (class 28) and textiles (class 24). It is also one of the world's leading exporters of soya beans.

Population7.0m
Economy (GDP)US$49bn
Trademark classes filed by foreign applicants (2024)8,522

Figures by trademark class count branded goods only: raw commodities that are traded mostly without brands - such as gold bars, fuel, bulk chemicals, grain and fabric by the metre - are left out. Hong Kong, Singapore and the United Arab Emirates are left out of the rankings, as much of their trade is re-exported.

Where Paraguay is a leading market

  • #7 in Latin America and the Caribbean for class 28 (Games, toys and sports goods) - US$236m of imports
  • #7 in Latin America and the Caribbean for class 24 (Textiles) - US$60m of imports
  • #7 in Latin America and the Caribbean for class 9 (Electronics and software) - US$3.5bn of imports
  • #9 in Latin America and the Caribbean for class 33 (Wines and spirits) - US$96m of imports
  • #12 in Latin America and the Caribbean for class 18 (Leather goods and bags) - US$64m of imports
  • #12 in Latin America and the Caribbean for class 12 (Vehicles) - US$1.6bn of imports

A leading exporter

  • #3 in the world for soya beans - US$3.2bn of exports (4% of the world's)

Fastest-growing markets

  • Class 18 (Leather goods and bags): imports up 41% a year
  • Class 3 (Cosmetics and cleaning): imports up 20% a year
  • Class 11 (Lighting, heating and cooking appliances): imports up 17% a year
Paraguay: the biggest import markets by trademark class (2024, US$m)
Paraguay's share of Latin America and the Caribbean's imports, by trademark class (%)
Paraguay: import growth by trademark class (2022-2024, % a year)
Paraguay: its leading and key exports (2024, US$m)

Goods where Paraguay is among the world's 3 largest exporters, has at least 15% of world exports, or that make up at least 25% of its own exports - of at least US$500m a year.

Questions about trademarks in Paraguay

How much does it cost to register a trademark in Paraguay?

Our estimate is about US$425 for one class, from filing to registration: about US$39 in official fees and about US$386 in professional (law firm) fees. Each further class adds about US$340. Responses to office actions and oppositions are not included. These are estimates only: the actual cost depends on the law firm and the application. Request a quote from a law firm on this site for an exact price.

Can I use the Madrid System for Paraguay?

Paraguay is not a member of the Madrid System, so a trademark must be filed directly with its office.

For which goods is Paraguay an important market?

Paraguay's 10 largest import markets by trademark class are electronics and software (class 9, US$3.5bn), vehicles (class 12, US$1.6bn), machines (class 7, US$1.4bn), cosmetics and cleaning (class 3, US$459m), pharmaceuticals (class 5, US$442m), clothing, footwear and headwear (class 25, US$421m), lighting, heating and cooking appliances (class 11, US$392m), coffee, tea, bakery and confectionery (class 30, US$280m), games, toys and sports goods (class 28, US$236m) and rubber and plastics (class 17, US$178m). Within its region, it stands out for games, toys and sports goods (#7 in Latin America and the Caribbean), textiles (#7 in Latin America and the Caribbean), electronics and software (#7 in Latin America and the Caribbean) and wines and spirits (#9 in Latin America and the Caribbean). Imports are growing fastest for leather goods and bags (41% a year), cosmetics and cleaning (20% a year) and lighting, heating and cooking appliances (17% a year). Foreign applicants filed 8,522 trademark classes in Paraguay in 2024 - #7 in Latin America and the Caribbean - a sign of how many brand owners already protect their marks there.

What does Paraguay export, and why does that matter for my trademark?

Paraguay's exports of goods came to US$11.5bn in 2024. Its 10 largest exports were soya beans (US$3.2bn, 28% of its exports, #3 in the world), electricity (US$1.2bn, 10% of its exports, #20 in the world), frozen beef (US$944m, 8% of its exports, #8 in the world), meat of bovine animals (US$777m, 7% of its exports, #13 in the world), soya-bean oil-cake (US$774m, 7% of its exports, #8 in the world), rice (US$445m, 4% of its exports, #12 in the world), maize (US$440m, 4% of its exports, #14 in the world), soya-bean oil (US$412m, 4% of its exports, #6 in the world), insulated wire and cable (US$349m, 3% of its exports, #49 in the world) and oil seeds (US$212m, 2% of its exports, #14 in the world). By trademark class, its 5 largest exports were electronics and software (class 9, US$378m, #72 in the world), clothing, footwear and headwear (class 25, US$155m, #84 in the world), pharmaceuticals (class 5, US$83m, #75 in the world), textiles (class 24, US$81m, #33 in the world) and fuels and lubricants (class 4, US$57m, #36 in the world). Where goods are made and exported, copies are often made too: a registered trademark there lets you act against counterfeits at the source, including with the help of customs.

Law firms for Paraguay

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Trade: imports and exports of each trademark class's branded goods. Rankings compare countries' trade in those goods, without the re-export hubs. Costs are estimates.