Trademark registration in Botswana

Costs, market data and law firms for Botswana

Botswana

Botswana: registering a trademark costs an estimated US$463 for one class, plus US$70 for each further class. Botswana is a member of the Madrid System, so a trademark can be filed with its office directly or extended to Botswana through an international registration. It can also be protected through an ARIPO application that designates Botswana. Botswana is a leading import market for wines and spirits (class 33) and meat, dairy and preserved foods (class 29).

Population2.6m
Economy (GDP)US$20bn
Trademark classes filed by foreign applicants (2024)2,304
Madrid System memberYes
ARIPO member stateYes

Trademark protection in Botswana can also be obtained through ARIPO: one ARIPO application that designates Botswana and other member states. The filing figures on this page count only applications filed directly with Botswana's own office.

Figures by trademark class count branded goods only: raw commodities that are traded mostly without brands - such as gold bars, fuel, bulk chemicals, grain and fabric by the metre - are left out. Hong Kong, Singapore and the United Arab Emirates are left out of the rankings, as much of their trade is re-exported.

Where Botswana is a leading market

  • #8 in Sub-Saharan Africa for class 33 (Wines and spirits) - US$68m of imports
  • #9 in Sub-Saharan Africa for class 29 (Meat, dairy and preserved foods) - US$120m of imports
  • #15 in Sub-Saharan Africa for class 3 (Cosmetics and cleaning) - US$162m of imports
  • #17 in Sub-Saharan Africa for class 20 (Furniture) - US$82m of imports
  • #18 in Sub-Saharan Africa for class 30 (Coffee, tea, bakery and confectionery) - US$171m of imports
  • #18 in Sub-Saharan Africa for class 25 (Clothing, footwear and headwear) - US$166m of imports

A leading exporter

  • Rough diamonds: 50% of Botswana's exports - US$2.1bn (#4 in the world)

Fastest-growing markets

  • Class 30 (Coffee, tea, bakery and confectionery): imports up 8% a year
  • Class 20 (Furniture): imports up 3% a year
  • Class 29 (Meat, dairy and preserved foods): imports up 3% a year
Botswana: the biggest import markets by trademark class (2024, US$m)
Botswana's share of Sub-Saharan Africa's imports, by trademark class (%)
Botswana: import growth by trademark class (2022-2024, % a year)
Botswana: its leading and key exports (2024, US$m)

Goods where Botswana is among the world's 3 largest exporters, has at least 15% of world exports, or that make up at least 25% of its own exports - of at least US$500m a year.

Questions about trademarks in Botswana

How much does it cost to register a trademark in Botswana?

Our estimate is about US$463 for one class, from filing to registration: about US$60 in official fees and about US$403 in professional (law firm) fees. Each further class adds about US$70. Responses to office actions and oppositions are not included. These are estimates only: the actual cost depends on the law firm and the application. Request a quote from a law firm on this site for an exact price.

Can I use the Madrid System for Botswana?

Botswana is a member of the Madrid System, so a trademark can be filed with its office directly or extended to Botswana through an international registration. Designating Botswana costs WIPO's standard complementary fee of CHF 100 (about US$120); beyond three classes WIPO also charges a supplementary fee per class, on top of its basic fee for the international application. It can also be protected through an ARIPO application that designates Botswana.

For which goods is Botswana an important market?

Botswana's 10 largest import markets by trademark class are electronics and software (class 9, US$422m), machines (class 7, US$418m), vehicles (class 12, US$364m), coffee, tea, bakery and confectionery (class 30, US$171m), clothing, footwear and headwear (class 25, US$166m), cosmetics and cleaning (class 3, US$162m), meat, dairy and preserved foods (class 29, US$120m), pharmaceuticals (class 5, US$112m), metal goods (class 6, US$97m) and furniture (class 20, US$82m). Within its region, it stands out for wines and spirits (#8 in Sub-Saharan Africa) and meat, dairy and preserved foods (#9 in Sub-Saharan Africa). Imports are growing fastest for coffee, tea, bakery and confectionery (8% a year), furniture (3% a year) and meat, dairy and preserved foods (3% a year). Foreign applicants filed 2,304 trademark classes in Botswana in 2024 - #9 in Sub-Saharan Africa - a sign of how many brand owners already protect their marks there.

What does Botswana export, and why does that matter for my trademark?

Botswana's exports of goods came to US$4.2bn in 2024. Its 4 largest exports were rough diamonds (US$2.1bn, 50% of its exports, #4 in the world), copper ore (US$820m, 20% of its exports, #18 in the world), polished diamonds (US$656m, 16% of its exports, #9 in the world) and insulated wire and cable (US$150m, 4% of its exports, #62 in the world). By trademark class, its 1 largest exports were electronics and software (class 9, US$164m, #83 in the world). Where goods are made and exported, copies are often made too: a registered trademark there lets you act against counterfeits at the source, including with the help of customs.

Law firms for Botswana

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Trade: imports and exports of each trademark class's branded goods. Rankings compare countries' trade in those goods, without the re-export hubs. Costs are estimates.