Adcock Ingram – South African trademarks

Updated 8 November 2026

Adcock Ingram is a JSE-listed South African pharmaceutical company. It makes and markets over-the-counter, prescription and hospital products, including brands such as Panado and Corenza C.

How Adcock Ingram has built and protected its brands in South Africa – its trademark portfolio, where it expanded, how quickly its marks are registered, and who it competes with.

Download report (PDF)
#19largest trademark owner in South Africa (of 121,626)
1,684trademarks filed
2different logos published since 2020
22of 45 classes used
1917first trademark filed
155filed in the last 10 years

Adcock Ingram trademarks in 45 seconds

Adcock Ingram trademarks in 45 seconds

Watch the video on its own page, with transcript – https://snz.co.za/trademark-country-selection-direct/adcock-ingram-south-african-trademarks/overview-video.html

A portfolio built over time

Adcock Ingram filed its first South African trademark in 1917 and has filed 1,684 since; its busiest year was 1984, with 110 new filings. The chart shows its filings per year from 1970.

Trademarks by filing year, up to 2024; applications still pending are not included.

The names behind the portfolio

Over the years the group has filed under several names – earlier company names, holding companies and subsidiaries. We count them together.

NameMarksFiling years
Adcock Ingram1,8781917–2025
Adcock Ingram Pharmaceuticals71938–1976
Adcock Ingram Generics61986–1986
Adcock Ingram Intellectual Proprerty42000–2000
Adcock Ingram Consumer Products21967–1971
Adcock Ingram Critical Care Ltd and Smithkline Beecham Pharmaceuticals11994–1994
Adcock Ingram Laboratories11976–1976
Hentiq 283312001–2001

Where Adcock Ingram expanded its business

Trademark classes show what a business sells. Adcock Ingram's portfolio is concentrated in pharmaceuticals (class 5), cosmetics & cleaning (class 3), coffee, flour & sweets (class 30). Its most recent moves were into transport & travel (2017), oils & fuels (2000), finance & insurance (2000).

Adcock Ingram trademarks: expansion into trademark classes, 1970–2025

Adcock Ingram trademarks: expansion into trademark classes, 1970–2025

Watch the video on its own page, with transcript – https://snz.co.za/trademark-country-selection-direct/adcock-ingram-south-african-trademarks/class-expansion-video.html

Each tile is a class; it lights up when the group first files in it and darkens with more filings; the dots show how many of its closest rivals also file in that class. The chart compares the number of classes used with its rivals. The video runs from 1970; classes entered earlier are lit from the start.

ClassMarksShareSince
5 Pharmaceuticals1,26274.9%1917
3 Cosmetics & cleaning19011.3%1934
30 Coffee, flour & sweets674.0%1978
29 Meat, dairy & oils482.9%1978
32 Beer & soft drinks301.8%1990
10 Medical devices211.2%1975
42 Tech & IT services150.9%1979
35 Advertising & retail130.8%1979

The brands Adcock Ingram protects most

The word marks and logo names Adcock Ingram has filed most often – the same brand filed in more classes, in more versions or again over the years.

#BrandTrademarksClassesFiled
1ADCOCK INGRAM1592000–2006
2ADDING VALUE TO LIFE992006–2006
3LEPPIN741981–2006
4ADCOCK662003–2003
5GIFT OF LIFE662009–2009
6MPHO EA BOPHELO662009–2009
7NATRODALE621970–2014
8LIFE ESSENTIALS552003–2006
9PYAGRA551931–1995
10PLUSH531968–2001
11TLC521980–2011
12ADCO-BABY442017–2017
13FAMILY CIRCLE441989–1989
14I FAMILY CIRCLE FAMILIEKRING441979–1979
15LEPPIN ABS ADVANCED BODY SCIENCE442006–2006

Logos filed most often (since 2020)

Adcock Ingram trademark logo
4 filings · 2 classes
Adcock Ingram trademark logo
1 filing · 1 class

Adcock Ingram's logos

The 2 different logos Adcock Ingram has had published since 2020 – each logo shown once, however many classes or versions it was filed in. Logos protected in more classes come first.

How quickly its trademarks are registered

Over the last five years, Adcock Ingram's marks took a median of 2.7 years from filing to registration, slower than the market's 2.7 years. Most of that time is examination: 1.0 years from filing to acceptance (market: 1.9). Registration itself follows about half a year after acceptance.

Median years from filing to registration per registration year, split into examination (filing → acceptance) and acceptance → registration; the dashed line is the market median. A high recent value means older applications came through that year.

Who files the most in Adcock Ingram's classes

Ranked by number of trademarks filed in Adcock Ingram's main classes – any company that files there, whatever else it does (including retailers' own brands). This shows Adcock Ingram's market position, not who is most like it.

In the last five years, Adcock Ingram was #23 of 2,050 filers in class 5 (pharmaceuticals), with 28 of 6,111 trademarks; #1004 of 1,836 filers in class 3 (cosmetics & cleaning), with 1 of 3,958 trademarks; #1016 of 1,368 filers in class 30 (coffee, flour & sweets), with 1 of 3,209 trademarks.

Adcock Ingram's share of all trademarks filed in each of its main classes, per filing year.

Top trademark filers in class 5 (pharmaceuticals), South Africa 1975–2024: Adcock Ingram

Top trademark filers in class 5 (pharmaceuticals), South Africa 1975–2024: Adcock Ingram

Watch the video on its own page, with transcript – https://snz.co.za/trademark-country-selection-direct/adcock-ingram-south-african-trademarks/class-5-race-video.html

Main competitors – the companies most like Adcock Ingram

Ranked by how similar their whole trademark portfolio is to Adcock Ingram's – the same mix of classes and the same words in their marks – not by size. Large filers in its classes that do something different rank lower here.

Adcock Ingram's closest competitors in South Africa are Johnson & Johnson, Nativa, Reckitt and Austell Pharmaceuticals.

Adcock Ingram trademarks vs competitors: filings per year, 2010–2024

Adcock Ingram trademarks vs competitors: filings per year, 2010–2024

Watch the video on its own page, with transcript – https://snz.co.za/trademark-country-selection-direct/adcock-ingram-south-african-trademarks/competitors-video.html

Trademark filings per year: Adcock Ingram (orange) and its five closest competitors.

#CompanyRelationshipSimilarity
1Johnson & JohnsonDirect competitor100%
2NativaDirect competitor87%
3ReckittDirect competitor87%
4Austell PharmaceuticalsDirect competitor83%
5Forrester PharmaDirect competitor79%
6Aspen PharmacareDirect competitor79%
7Inova PharmaceuticalsDirect competitor79%
8Future Life Health ProductsDirect competitor79%
9KenvueDirect competitor79%
10Procter & GambleRelated field96%

Similarity of trademark activity since 2015 (classes and words used in marks). Retailers appear where their own brands compete on the shelf.

Adcock Ingram – relevant export countries

South Africa exported US$3.7 billion of the goods Adcock Ingram's main classes cover in the last year – dietary supplements; disinfectants; plasters; sanitary preparations (class 5); cosmetics; essential oils; soaps; dentifrices (class 3); coffee; bread; spices; honey (class 30); meat; fish; jams; eggs (class 29); beer; fruit juices; syrups; mineral and aerated waters (class 32). Combining where these goods are exported, imported, growing and made (and copied), and what protection costs, these are the markets where Adcock Ingram's trademarks matter most.

Where South Africa exports Adcock Ingram's top goods

Adcock Ingram's trademarks most often cover dietary supplements, cosmetics, coffee, beer and meat. South Africa's ten largest export markets for these goods took 64% of its exports of them in 2024.

South Africa's exports of each good to the country in 2024 (US$ million). The goods are the ones Adcock Ingram's specifications mention most in its main classes; the figures are national exports, not the company's own sales.

Adjust the weightings

These weightings decide how the countries below are ranked. Change any value and the others adjust to keep the total at 100%.

Worldwide

#MarketScoreSA exportsImport growth / yrRouteCost, 5 classes
1European Union83US$532 m+3%NationalUS$2,388
2United States of America75US$221 m-0%NationalUS$3,425
3China70US$61 m-7%NationalUS$1,224
4United Kingdom69US$74 m+2%NationalUS$1,371
5Japan64US$30 m-4%NationalUS$1,774
6Russian Federation59US$11 m-2%NationalUS$1,915
7Botswana58US$366 m-2%ARIPOUS$450
8Hong Kong SAR58US$18 m+1%NationalUS$1,715
9Mozambique57US$262 m+6%ARIPOUS$450
10Zimbabwe57US$236 m+7%ARIPOUS$450

Africa

#MarketScoreSA exportsImport growth / yrRouteCost, 5 classes
1Botswana58US$366 m-2%ARIPOUS$450 S&Z
2Mozambique57US$262 m+6%ARIPOUS$450 S&Z
3Zimbabwe57US$236 m+7%ARIPOUS$450 S&Z
4Lesotho56US$149 m+1%NationalUS$326
5Nigeria56US$30 m-8%NationalUS$1,015 S&Z
6Eswatini55US$159 m-2%NationalUS$446
7Malawi54US$54 m+18%ARIPOUS$450 S&Z
8OAPI (17 states)54US$27 m+8%NationalUS$1,563 S&Z
9Egypt52US$15 m-0%NationalUS$2,278
10Tunisia50US$948 k+31%NationalUS$1,440

SA exports = South Africa's exports of these goods to the market in the last year. Ranked with the default weightings. Score 0–100 from South Africa's exports of the goods to the market, net imports, import growth, foreign trademark filings, where the goods are made, market size and the cost of protection. Costs are total fees (official and professional) to file in 5 classes; ARIPO costs are per country, plus US$301 once per ARIPO application; S&Z = S&Z's own all-in price. Goods are taken from the classes and specifications, so the ranking is indicative.

Trade data: CEPII BACI (version 202601, trade flows 2022–2024), Licence Etalab 2.0; aggregated and combined with other data by S&Z.

Protecting its top brands in Nigeria and OAPI with S&Z

BrandClassesNigeriaOAPI (17 states)
ADCOCK INGRAM9US$1,827US$2,302
ADDING VALUE TO LIFE9US$1,827US$2,302
LEPPIN4US$812US$1,378
ADCOCK6US$1,218US$1,748
GIFT OF LIFE6US$1,218US$1,748

S&Z all-in prices per brand in its number of classes, filing to registration.

TM Country Selection  Rank the countries for your own goods and get the quotes.

Word marks you may have considered opposing

For Adcock Ingram's five most-filed brands: word marks of other companies (not Adcock Ingram's own group) that our similar word mark search, SimTM, found in the brand's own classes, and that we consider confusingly similar – from the earliest match found to today.

Similar to ADCOCK INGRAM (classes 3, 5, 29, 30, 32; searched 2018-03-28 to 2026-11-07)

No confusingly similar marks of other companies found in this period.

Similar to ADDING VALUE TO LIFE (classes 3, 5, 29, 30, 32; searched 2018-02-28 to 2026-11-07)

No confusingly similar marks of other companies found in this period.

Similar to LEPPIN (classes 5, 29, 30, 32; searched 2024-01-31 to 2026-11-07)

No confusingly similar marks of other companies found in this period.

Similar to ADCOCK (classes 3, 5, 10, 35, 42, 44; searched 2019-03-27 to 2026-11-07)

No confusingly similar marks of other companies found in this period.

Similar to GIFT OF LIFE (classes 3, 5, 10, 35, 42, 44; searched 2018-01-31 to 2026-11-07)

No confusingly similar marks of other companies found in this period.

Similarity of the words only. Whether a mark could have been opposed depends on the goods and services, the reputation of the brand and the facts – S&Z can advise. New marks like these are what SimTM watch reports as they are published.

How S&Z can help you

S&Z does not just file trademarks. We are a technology-first firm that manages trademarks – analysing your data, monitoring competitors and making sure your trademark assets remain protected.

We manage your trademarks – not just file them

Analysing your data, monitoring competitors and making sure your trademark assets remain protected:

Renewal managementEvery renewal date in your portfolio tracked and paid online.
Competitor watchGet real-time competitor analysis.
Similar-mark watchNew word marks that come close to yours, found as they are published using SimTM.
Expansion into AfricaLowest-cost trademark expansion into Africa - Nigeria, OAPI.

Filing and renewal at fixed, all-inclusive prices

S&Z prices – South African trademarks

Filing, first class – incl. official fee, examination report, routine office action, acceptance, publication, registration and e-certificateUS$240
Each additional class of the same mark, filed at the same timeUS$225
Renewal online, per class (every 10 years from filing)R1,027
≈ US$62.29

Renewal in rand; US$ at R16.49 per US$.

Adcock Ingram's next five years of renewals

687 of Adcock Ingram's registered marks reach their ten-year renewal date in 2027–2031. Renewed online with S&Z, that costs about US$42,793 over the five years.

Adcock Ingram: frequently asked questions

What should Adcock Ingram consider for its trademarks?
  • Where to file next: its goods sell strongly in Botswana, Mozambique and Zimbabwe – markets where South African exports of the same goods are large or growing, and where S&Z files at its own all-in prices (see “Adcock Ingram – relevant export countries”).
  • Possible gaps: its competitors also protect class 9 (electronics & software) – worth checking against what the business sells or plans to sell.
  • Fewer new brands: new brand names fell from 21.8 to 5.6 a year – worth reviewing whether planned launches are being protected early enough.
  • Renewals and use: keep track of the ten-year renewal dates and of marks that are no longer used – unused marks can be challenged after five years, and some may no longer be worth renewing.
Which are the top export countries for Adcock Ingram's goods?
For the five goods Adcock Ingram's trademarks cover most, South Africa's largest export markets in 2024 were Botswana, Mozambique, Namibia, Zimbabwe and United Arab Emirates. The ten markets in the chart take 64% of these exports, and 77% of that goes to other African countries. The largest of these markets per good: dietary supplements (US$261 million): Zimbabwe, Namibia, Botswana; cosmetics (US$327 million): Botswana, Namibia, Zimbabwe; coffee (US$43 million): Namibia, Botswana, Mozambique; beer (US$110 million): Zambia, Botswana, Eswatini; meat (US$402 million): United Arab Emirates, Mozambique, Jordan. Exports to Botswana, Namibia, Lesotho and Eswatini move freely within the Southern African Customs Union, but a South African trademark does not protect a brand there – each country needs its own registration (or an ARIPO designation). These are national export figures for the goods, not the company's own sales. Trade data: CEPII BACI (version 202601, trade flows 2022–2024), Licence Etalab 2.0; aggregated and combined with other data by S&Z.
Which of Adcock Ingram's brands have been protected the longest?
Several of Adcock Ingram's brands have been protected for generations and are still being filed today: PANADO (first filed 1956, most recently 2018); ADCO-BABY (first filed 2017, most recently 2017). Brands that are refiled over decades – in new classes, new logos or updated packaging – keep their protection current as the business changes.
How many new brands does Adcock Ingram launch each year?
Counting only brand names it had never filed before, Adcock Ingram filed about 5.6 new brand names a year over the last five complete years, fewer than the 21.8 a year in the five years before; its busiest year in the last decade was 2018, with 50. Its closest competitors averaged 9.7 new brand names a year over the same period (Johnson & Johnson 24.2, Nativa 3.4, Reckitt 3.0, Austell Pharmaceuticals 14.4, Forrester Pharma 3.6). New brand names are a good indicator of product launches and innovation.
How broadly does Adcock Ingram protect each brand?
Adcock Ingram has filed 1,299 different brand names. 88% of them are protected in a single class, while 8 cover five classes or more – the widest is A, in 9 classes. A brand used beyond its core product (merchandise, services, related goods) needs protection in each of those classes: in South Africa each class is a separate application.
When in the year does Adcock Ingram usually file trademarks?
Over the last ten years, Adcock Ingram filed most often in August (21% of its filings), July (12%) and October (10%); the busiest quarter was Q3 (38%). Filing well before a launch matters: rights in South Africa date from the filing date, and examination can take more than a year.
Which classes do Adcock Ingram's competitors protect that Adcock Ingram does not?
Several of Adcock Ingram's closest competitors have filed since 2015 in classes Adcock Ingram has never used: class 9 (electronics & software, 2 of its top five competitors). These are not necessarily gaps – they may reflect different products – but they are worth reviewing against the goods and services the business actually offers or plans.
How do retailers' own brands compete with Adcock Ingram in trademarks?
Retailers' house brands are a growing presence in Adcock Ingram's market. In class 5 (pharmaceuticals), Dis-Chem filed 0% of all trademarks in 2020–2024, compared with 0% in 2005–2014. Retailers are often a brand owner's largest customers and, through their own brands, also its competitors.
How long do Adcock Ingram's South African trademarks last, and when must they be renewed?
A South African trademark registration lasts ten years from the filing date and can be renewed for further ten-year periods indefinitely. Renewal can be paid in the months before the due date, and a six-month grace period applies after it, with a late-payment fee; a mark that is not renewed is removed from the register. A registered mark can also be challenged if it has not been used for five years or more, so use matters as much as renewal.
Do Adcock Ingram's South African trademarks protect its brands elsewhere in Africa?
No – trademarks are territorial, and a South African registration covers South Africa only. South Africa is not a member of the Madrid system, so international registration is not available to South African applicants. Protection elsewhere in Africa comes from national filings (for example Nigeria), a single OAPI registration covering 17 West and Central African states, or a regional ARIPO application designating member states such as Botswana, Zimbabwe and Mozambique. S&Z files in all of these, including Nigeria together with South Africa (SANi).
What can Adcock Ingram do if someone files a mark similar to one of its brands?
When a new application is advertised for opposition, the owner of an earlier, similar mark can oppose it – in South Africa within three months of the advertisement (this period can be extended). After registration, a conflicting mark can still be challenged through rectification of the register, and use of a confusingly similar mark can be stopped through an infringement action. The key is seeing new applications in time, which is what a similar-mark watch does.
What is SimTM?
SimTM is the similar-trademark technology behind GlobalIPCo's South African trademark watching services, which S&Z uses. It identifies newly published trademarks that sound or look similar to a registered mark, at four levels of sensitivity that progressively widen the marks flagged – from the most relevant to marks of more general interest. It is fast enough to check every trademark journal as it is published, so owners can be alerted to similar marks while they can still be opposed within the three-month opposition period. The word marks listed under “Word marks you may have considered opposing” were found with SimTM's two closest levels and then reviewed, so only marks we consider confusingly similar to Adcock Ingram's brands are shown.
How accurate is the information on this page?
The figures, charts and videos on this page are based on trademark and trade data obtained by S&Z, and are only as accurate as that data. Records can be incomplete, delayed or contain errors, and linking marks to Adcock Ingram and its group companies involves judgement. S&Z therefore does not guarantee that all the information is 100% accurate or complete. It is a general overview, not legal advice: please contact S&Z before relying on it for a filing, renewal, opposition or other decision.