Unilever trademarks vs competitors: filings per year, 2010–2024
Video: South African trademark filings per year by Unilever and its closest competitors – Amka, L'Oreal, Beiersdorf, Colgate-Palmolive, Bora Creations. Trademark statistics by Sibanda & Zantwijk.
Transcript
- 2010 trademark filings: Unilever 90; L'Oreal 44; Beiersdorf 12; Amka 10; Colgate-Palmolive 7; Bora Creations 1.
- 2011 trademark filings: Unilever 66; L'Oreal 54; Amka 15; Beiersdorf 11; Bora Creations 1; Colgate-Palmolive 0.
- 2012 trademark filings: Unilever 65; L'Oreal 49; Beiersdorf 11; Amka 10; Colgate-Palmolive 4; Bora Creations 0.
- 2013 trademark filings: Unilever 81; L'Oreal 71; Beiersdorf 16; Colgate-Palmolive 13; Amka 6; Bora Creations 4.
- 2014 trademark filings: Unilever 71; L'Oreal 46; Bora Creations 32; Amka 19; Beiersdorf 18; Colgate-Palmolive 16.
- 2015 trademark filings: L'Oreal 66; Unilever 57; Amka 41; Bora Creations 19; Colgate-Palmolive 16; Beiersdorf 8.
- 2016 trademark filings: L'Oreal 71; Bora Creations 33; Amka 29; Unilever 28; Colgate-Palmolive 13; Beiersdorf 12.
- 2017 trademark filings: L'Oreal 50; Amka 48; Colgate-Palmolive 27; Unilever 18; Beiersdorf 17; Bora Creations 13.
- 2018 trademark filings: L'Oreal 70; Amka 34; Unilever 16; Beiersdorf 15; Bora Creations 14; Colgate-Palmolive 6.
- 2019 trademark filings: L'Oreal 36; Beiersdorf 24; Colgate-Palmolive 21; Unilever 20; Bora Creations 18; Amka 11.
- 2020 trademark filings: Amka 34; L'Oreal 27; Unilever 25; Beiersdorf 20; Bora Creations 13; Colgate-Palmolive 10.
- 2021 trademark filings: L'Oreal 32; Amka 27; Beiersdorf 20; Unilever 18; Bora Creations 11; Colgate-Palmolive 5.
- 2022 trademark filings: L'Oreal 39; Amka 26; Bora Creations 25; Colgate-Palmolive 10; Beiersdorf 9; Unilever 1.
- 2023 trademark filings: L'Oreal 31; Amka 21; Bora Creations 20; Colgate-Palmolive 9; Beiersdorf 8; Unilever 6.
- 2024 trademark filings: L'Oreal 26; Amka 19; Bora Creations 16; Unilever 13; Colgate-Palmolive 8; Beiersdorf 7.