Syngenta trademarks: expansion into trademark classes, 1970–2024
Video: how Syngenta extended its South African trademarks into new classes from 1970 to 2024 – from pharmaceuticals, chemicals, fresh produce & pet food into new fields. 15 of 45 classes, 400 trademarks. South African trademark statistics by Sibanda & Zantwijk.
Transcript
- Before 1970, Syngenta already used 2 classes, including class 1 chemicals, class 5 pharmaceuticals.
- 1978: Syngenta moves into class 37 construction & repair.
- 1994: Syngenta moves into class 42 tech & IT services.
- 1997: Syngenta moves into class 31 fresh produce & pet food.
- 1999: Syngenta moves into class 9 electronics & software; class 16 paper & print.
- 2013: Syngenta moves into class 36 finance & insurance; class 44 medical & beauty care.
- 2018: Syngenta moves into class 2 paints.
- 2020: Syngenta moves into class 21 kitchenware; class 24 textiles; class 35 advertising & retail; class 38 telecoms; class 41 education & entertainment.
- By 2024, Syngenta had trademarks in 15 of the 45 classes.