Shimano trademarks in 45 seconds
Video: Shimano's South African trademarks in 45 seconds – 311 trademarks since 1987, its main classes, logos and competitors. Trademark statistics by Sibanda & Zantwijk.
Transcript
- Shimano and its closest rivals – trademarks filed since 1970: Shimano 310.
- Its biggest brands: E Tube (5), Shimano Service Center (4), Xefo (4), Hollowtech (3), Nexus (3), Nexusbrado (3).
- Logos filed since 2020: Shimano 25.
- Trademarks filed per year (three-year average): Shimano 7.
- Classes used: Shimano 14.
- New brand names a year (five-year average): Shimano 6.0.
- Who's watching your brands? S&Z – the technology-first firm that manages trademarks. www.snz.co.za