Renault trademarks in 45 seconds
Video: Renault's South African trademarks in 45 seconds – 323 trademarks since 1927, its main classes, logos and competitors. Trademark statistics by Sibanda & Zantwijk.
Transcript
- Renault and its closest rivals – trademarks filed since 1970: Renault 323, BMW 1,351, Kia 106, Michelin 438, Mercedes-Benz 1,531.
- Its biggest brands: Renault Trophy (14), Caremakers (7), A Alpine (6), The Originals Dacia (6), Renault Care Service (5), Renault Eco (5).
- Logos filed since 2020: Renault 50, BMW 122, Kia 71, Michelin 17, Mercedes-Benz 90.
- Trademarks filed per year (three-year average): Renault 14, BMW 38, Kia 10, Michelin 2, Mercedes-Benz 22.
- Classes used: Renault 26, BMW 37, Kia 17, Michelin 35, Mercedes-Benz 45.
- New brand names a year (five-year average): Renault 6.8, BMW 14.8, Kia 8.2, Michelin 1.2, Mercedes-Benz 10.0.
- Who's watching your brands? S&Z – the technology-first firm that manages trademarks. www.snz.co.za