Renault trademarks: expansion into trademark classes, 1970–2024
Video: how Renault extended its South African trademarks into new classes from 1970 to 2024 – from vehicles, advertising & retail, construction & repair into new fields. 26 of 45 classes, 323 trademarks. South African trademark statistics by Sibanda & Zantwijk.
Transcript
- Before 1970, Renault already used 1 classes, including class 12 vehicles.
- 1972: Renault moves into class 37 construction & repair; class 39 transport & travel.
- 1989: Renault moves into class 35 advertising & retail; class 36 finance & insurance.
- 1993: Renault moves into class 16 paper & print; class 18 leather & bags; class 25 clothing; class 28 toys & sports goods; class 34 tobacco.
- 2000: Renault moves into class 8 hand tools; class 9 electronics & software; class 17 rubber & plastics; class 22 ropes & tents; class 24 textiles; class 38 telecoms; class 41 education & entertainment; class 42 tech & IT services.
- 2001: Renault moves into class 40 processing materials.
- 2007: Renault moves into class 7 machines; class 11 lighting & appliances.
- 2008: Renault moves into class 2 paints.
- 2012: Renault moves into class 14 jewellery & watches.
- 2015: Renault moves into class 4 oils & fuels.
- 2021: Renault moves into class 45 legal & security.
- 2024: Renault moves into class 6 metal goods.
- By 2024, Renault had trademarks in 26 of the 45 classes.