PG Bison trademarks in 45 seconds
Video: PG Bison's South African trademarks in 45 seconds – 382 trademarks since 1957, its main classes, logos and competitors. Trademark statistics by Sibanda & Zantwijk.
Transcript
- PG Bison and its closest rivals – trademarks filed since 1970: PG Bison 357, Sonae Arauco South Afri… 57, PPC South Africa 214, Saint Gobain Constructi… 506, Shatterprufe (Baker Str… 814.
- Its biggest brands: Melawood (15), Bison (13), Deccon (10), Bisonbord (7), Kitchenfind (6), Woodchem (4).
- Logos filed since 2020: PG Bison 13, Sonae Arauco South Afri… 3, PPC South Africa 8, Saint Gobain Constructi… 13, Shatterprufe (Baker Str… 1.
- Trademarks filed per year (three-year average): PG Bison 6, Sonae Arauco South Afri… 0, PPC South Africa 1, Saint Gobain Constructi… 7, Shatterprufe (Baker Str… 1.
- Classes used: PG Bison 18, Sonae Arauco South Afri… 6, PPC South Africa 12, Saint Gobain Constructi… 23, Shatterprufe (Baker Str… 25.
- New brand names a year (five-year average): PG Bison 6.6, Sonae Arauco South Afri… 1.4, PPC South Africa 0.8, Saint Gobain Constructi… 2.0, Shatterprufe (Baker Str… 0.2.
- Who's watching your brands? S&Z – the technology-first firm that manages trademarks. www.snz.co.za