JTI trademarks in 45 seconds
Video: JTI's South African trademarks in 45 seconds – 357 trademarks since 1926, its main classes, logos and competitors. Trademark statistics by Sibanda & Zantwijk.
Transcript
- JTI and its closest rivals – trademarks filed since 1970: JTI 357, Philip Morris 1,119, BAT 1,147, Nicopure Labs 50, Kt and G 104.
- Its biggest brands: Winston (30), Camel (16), Mild Seven (12), Logic Compact (8), Camel Party Zone (7), Urban Wave (6).
- Logos filed since 2020: JTI 23, Philip Morris 109, BAT 157, Nicopure Labs 4, Kt and G 26.
- Trademarks filed per year (three-year average): JTI 3, Philip Morris 29, BAT 25, Nicopure Labs 0, Kt and G 4.
- Classes used: JTI 26, Philip Morris 35, BAT 43, Nicopure Labs 4, Kt and G 4.
- New brand names a year (five-year average): JTI 1.6, Philip Morris 33.0, BAT 14.0, Nicopure Labs 0.0, Kt and G 3.2.
- Who's watching your brands? S&Z – the technology-first firm that manages trademarks. www.snz.co.za