IBM trademarks in 45 seconds

Name: IBM trademarks in 45 seconds
Uploaded: 2026-11-08T15:24:00+02:00
Duration: 47 s
Description: Video: IBM's South African trademarks in 45 seconds – 755 trademarks since 1950, its main classes, logos and competitors. Trademark statistics by Sibanda & Zantwijk.

Video: IBM's South African trademarks in 45 seconds – 755 trademarks since 1950, its main classes, logos and competitors. Trademark statistics by Sibanda & Zantwijk.

IBM – all South African trademark statistics

Transcript

IBM and its closest rivals – trademarks filed since 1970: IBM 749, Apple 1,213, Microsoft 885, Siemens 809.
Its biggest brands: On (8), The Weather Channel (8), You Ibm (7), You To The Power Of Ibm (7), Cognitive Era (6), E. Business (6).
Logos filed since 2020: IBM 29, Apple 281, Microsoft 108, Siemens 11.
Trademarks filed per year (three-year average): IBM 62, Apple 44, Microsoft 11, Siemens 6.
Classes used: IBM 24, Apple 23, Microsoft 17, Siemens 21.
New brand names a year (five-year average): IBM 14.0, Apple 25.4, Microsoft 6.8, Siemens 6.8.
Who's watching your brands? S&Z – the technology-first firm that manages trademarks. www.snz.co.za