HP trademarks in 45 seconds

Name: HP trademarks in 45 seconds
Uploaded: 2026-11-08T15:30:19+02:00
Duration: 47 s
Description: Video: HP's South African trademarks in 45 seconds – 158 trademarks since 1954, its main classes, logos and competitors. Trademark statistics by Sibanda & Zantwijk.

Video: HP's South African trademarks in 45 seconds – 158 trademarks since 1954, its main classes, logos and competitors. Trademark statistics by Sibanda & Zantwijk.

HP – all South African trademark statistics

Transcript

HP and its closest rivals – trademarks filed since 1970: HP 158, Apple 1,213, Microsoft 885, IBM 749.
Its biggest brands: Keep Reinventing (13), Accelerating Next (8), Hps (6), Moonshot (5), Apollo (5), Laserjet (4).
Logos filed since 2020: HP 0, Apple 281, Microsoft 108, IBM 29.
Trademarks filed per year (three-year average): HP 0, Apple 44, Microsoft 11, IBM 62.
Classes used: HP 15, Apple 23, Microsoft 17, IBM 24.
New brand names a year (five-year average): HP 0.2, Apple 25.4, Microsoft 6.8, IBM 14.0.
Who's watching your brands? S&Z – the technology-first firm that manages trademarks. www.snz.co.za