General Electric trademarks in 45 seconds
Video: General Electric's South African trademarks in 45 seconds – 224 trademarks since 1917, its main classes, logos and competitors. Trademark statistics by Sibanda & Zantwijk.
Transcript
- General Electric and its closest rivals – trademarks filed since 1970: General Electric 224.
- Its biggest brands: Ge (87), Imagination At Work (31), Ecomagination (14), Ge General Electric (14), Ge Healthcare (9), Ge Aerospace (8).
- Logos filed since 2020: General Electric 0.
- Trademarks filed per year (three-year average): General Electric 6.
- Classes used: General Electric 32.
- New brand names a year (five-year average): General Electric 0.4.
- Who's watching your brands? S&Z – the technology-first firm that manages trademarks. www.snz.co.za