DH Brothers Industries trademarks: expansion into trademark classes, 1970–2024
Video: how DH Brothers Industries extended its South African trademarks into new classes from 1970 to 2024 – from cosmetics & cleaning, meat, dairy & oils, coffee, flour & sweets into new fields. 13 of 45 classes, 197 trademarks. South African trademark statistics by Sibanda & Zantwijk.
DH Brothers Industries – all South African trademark statistics
Transcript
- 1970: DH Brothers Industries moves into class 29 meat, dairy & oils.
- 1976: DH Brothers Industries moves into class 30 coffee, flour & sweets.
- 1977: DH Brothers Industries moves into class 4 oils & fuels.
- 1978: DH Brothers Industries moves into class 3 cosmetics & cleaning.
- 2012: DH Brothers Industries moves into class 25 clothing; class 28 toys & sports goods; class 41 education & entertainment.
- 2016: DH Brothers Industries moves into class 9 electronics & software; class 35 advertising & retail; class 36 finance & insurance; class 39 transport & travel.
- 2020: DH Brothers Industries moves into class 5 pharmaceuticals; class 16 paper & print.
- By 2024, DH Brothers Industries had trademarks in 13 of the 45 classes.