Danone trademarks vs competitors: filings per year, 2010–2024
Video: South African trademark filings per year by Danone and its closest competitors – Clover, Tiger Brands, Libstar, Unilever, PepsiCo. Trademark statistics by Sibanda & Zantwijk.
Transcript
- 2010 trademark filings: Unilever 90; Tiger Brands 85; Clover 19; PepsiCo 15; Libstar 13; Danone 0.
- 2011 trademark filings: Tiger Brands 149; Unilever 66; Clover 17; PepsiCo 13; Libstar 8; Danone 0.
- 2012 trademark filings: Tiger Brands 125; Unilever 65; PepsiCo 18; Clover 14; Libstar 13; Danone 8.
- 2013 trademark filings: Unilever 81; Tiger Brands 67; Clover 51; PepsiCo 19; Libstar 15; Danone 2.
- 2014 trademark filings: Unilever 71; PepsiCo 69; Tiger Brands 58; Clover 18; Libstar 14; Danone 10.
- 2015 trademark filings: PepsiCo 92; Tiger Brands 91; Unilever 57; Clover 53; Libstar 13; Danone 11.
- 2016 trademark filings: Libstar 45; Danone 36; Clover 32; Unilever 28; Tiger Brands 27; PepsiCo 27.
- 2017 trademark filings: Tiger Brands 44; Libstar 39; PepsiCo 28; Clover 22; Unilever 18; Danone 0.
- 2018 trademark filings: Tiger Brands 64; Libstar 52; Clover 22; PepsiCo 17; Unilever 16; Danone 1.
- 2019 trademark filings: Tiger Brands 95; Clover 51; Libstar 42; Danone 27; Unilever 20; PepsiCo 5.
- 2020 trademark filings: Tiger Brands 55; Clover 35; Unilever 25; Libstar 19; PepsiCo 18; Danone 5.
- 2021 trademark filings: Tiger Brands 58; Clover 47; Libstar 19; Unilever 18; PepsiCo 12; Danone 9.
- 2022 trademark filings: Tiger Brands 24; Libstar 17; Danone 11; PepsiCo 7; Clover 1; Unilever 1.
- 2023 trademark filings: Tiger Brands 18; Libstar 9; PepsiCo 8; Unilever 6; Danone 0; Clover 0.
- 2024 trademark filings: Tiger Brands 39; Unilever 13; PepsiCo 2; Libstar 1; Danone 0; Clover 0.