Chicken Licken trademarks in 45 seconds
Video: Chicken Licken's South African trademarks in 45 seconds – 706 trademarks since 1917, its main classes, logos and competitors. Trademark statistics by Sibanda & Zantwijk.
Transcript
- Chicken Licken and its closest rivals – trademarks filed since 1970: Chicken Licken 706, Nando's 278.
- Its biggest brands: S'good, S'nice (42), Express (10), Soul (10), Chicken Inn (8), Fly Thru (6), Soul Food (6).
- Logos filed since 2020: Chicken Licken 0, Nando's 22.
- Trademarks filed per year (three-year average): Chicken Licken 1, Nando's 16.
- Classes used: Chicken Licken 43, Nando's 19.
- New brand names a year (five-year average): Chicken Licken 1.2, Nando's 5.8.
- Who's watching your brands? S&Z – the technology-first firm that manages trademarks. www.snz.co.za