Boehringer Ingelheim trademarks in 45 seconds
Video: Boehringer Ingelheim's South African trademarks in 45 seconds – 1,064 trademarks since 1953, its main classes, logos and competitors. Trademark statistics by Sibanda & Zantwijk.
Boehringer Ingelheim – all South African trademark statistics
Transcript
- Boehringer Ingelheim and its closest rivals – trademarks filed since 1970: Boehringer Ingelheim 1,063, Johnson & Johnson 2,039, Adcock Ingram 1,680, Forrester Pharma 198, Novartis 2,220.
- Its biggest brands: Ubrocare (9), Boehringer Ingelheim Bioxcellence (8), My Chemist (6), My Friendly Pharmacist (6), My Pharmacist (6), My Pharmacy (6).
- Logos filed since 2020: Boehringer Ingelheim 32, Johnson & Johnson 32, Adcock Ingram 5, Forrester Pharma 0, Novartis 80.
- Trademarks filed per year (three-year average): Boehringer Ingelheim 41, Johnson & Johnson 25, Adcock Ingram 4, Forrester Pharma 3, Novartis 26.
- Classes used: Boehringer Ingelheim 20, Johnson & Johnson 29, Adcock Ingram 22, Forrester Pharma 4, Novartis 27.
- New brand names a year (five-year average): Boehringer Ingelheim 33.4, Johnson & Johnson 24.2, Adcock Ingram 5.6, Forrester Pharma 3.6, Novartis 21.0.
- Who's watching your brands? S&Z – the technology-first firm that manages trademarks. www.snz.co.za