AECI trademarks in 45 seconds
Video: AECI's South African trademarks in 45 seconds – 1,357 trademarks since 1920, its main classes, logos and competitors. Trademark statistics by Sibanda & Zantwijk.
Transcript
- AECI and its closest rivals – trademarks filed since 1970: AECI 1,357, N Laboratories 118, Innovative Water Care 140, Rolfes Agri 49, Madumbi Sustainable Agr… 41.
- Its biggest brands: Nulandis (22), Duco (21), Nulandis Precision Sciences (21), Dulux (16), C Aeci Converters (13), Capex (13).
- Logos filed since 2020: AECI 57, N Laboratories 7, Innovative Water Care 37, Rolfes Agri 6, Madumbi Sustainable Agr… 9.
- Trademarks filed per year (three-year average): AECI 14, N Laboratories 7, Innovative Water Care 3, Rolfes Agri 3, Madumbi Sustainable Agr… 0.
- Classes used: AECI 44, N Laboratories 7, Innovative Water Care 17, Rolfes Agri 6, Madumbi Sustainable Agr… 4.
- New brand names a year (five-year average): AECI 9.8, N Laboratories 7.8, Innovative Water Care 0.4, Rolfes Agri 2.6, Madumbi Sustainable Agr… 2.0.
- Who's watching your brands? S&Z – the technology-first firm that manages trademarks. www.snz.co.za