Active Business Trust trademarks in 45 seconds
Video: Active Business Trust's South African trademarks in 45 seconds – 331 trademarks since 2006, its main classes, logos and competitors. Trademark statistics by Sibanda & Zantwijk.
Active Business Trust – all South African trademark statistics
Transcript
- Active Business Trust and its closest rivals – trademarks filed since 1970: Active Business Trust 314, Tiger Brands 3,470, RCL Foods 926, Libstar 364, AVI 1,717.
- Its biggest brands: Bold Chef (the) (5), Easy Chef (4), Nucheese (3), Numeat (3), Cordi-mix (3), Biospec (2).
- Logos filed since 2020: Active Business Trust 12, Tiger Brands 170, RCL Foods 57, Libstar 45, AVI 24.
- Trademarks filed per year (three-year average): Active Business Trust 21, Tiger Brands 27, RCL Foods 17, Libstar 9, AVI 11.
- Classes used: Active Business Trust 25, Tiger Brands 34, RCL Foods 29, Libstar 18, AVI 38.
- New brand names a year (five-year average): Active Business Trust 30.4, Tiger Brands 11.2, RCL Foods 9.4, Libstar 7.4, AVI 5.8.
- Who's watching your brands? S&Z – the technology-first firm that manages trademarks. www.snz.co.za