ABB trademarks in 45 seconds
Video: ABB's South African trademarks in 45 seconds – 242 trademarks since 1965, its main classes, logos and competitors. Trademark statistics by Sibanda & Zantwijk.
Transcript
- ABB and its closest rivals – trademarks filed since 1970: ABB 242.
- Its biggest brands: Abb Asea Brown Boveri (11), Asea Brown Boveri (9), Abb Ability (7), Optifact (6), Running The World Without Consuming The Earth (6), Thomas & Betts (6).
- Logos filed since 2020: ABB 10.
- Trademarks filed per year (three-year average): ABB 8.
- Classes used: ABB 28.
- New brand names a year (five-year average): ABB 2.0.
- Who's watching your brands? S&Z – the technology-first firm that manages trademarks. www.snz.co.za